Kickstart your journey to business growth at Bridges to Better Business 2024! This year’s event brings together industry experts who will share valuable insights to help you elevate your business strategy. From innovative marketing techniques to building authentic brand connections and preparing for future economic trends, you’ll gain the tools and knowledge needed to navigate today’s challenges and thrive in tomorrow’s market. Don’t miss the chance to learn from professionals like Jennifer Layman, John Wright, and keynote speaker Pierre Cléroux—each bringing their unique expertise to help you future-proof your business.
Jennifer Layman, a professional golfer and small business marketing advisor, will present "Think Like a Pro: Use a Golf Strategy to Drive Marketing Results." Drawing from her experience in professional golf, Jennifer will explain how to apply strategic thinking from the sport to develop a winning approach to business marketing.
John Wright, co-owner of Lost Villages Brewery, will share practical strategies in his talk, "Crafting Loyalty: Building a Brand Through Authentic Connections." He will highlight how fostering personal connections and community involvement can create strong customer loyalty and elevate your brand.
Pierre Cléroux, Chief Economist at BDC, will deliver the keynote presentation, "Preparing for the Future: Outlook for Small Businesses heading into 2025." He will discuss key trends such as rising costs, changing customer needs, labour shortages, and technological disruptions, and provide strategies for small businesses to navigate these challenges and thrive in a dynamic market.
Whether you are looking to enhance your marketing, build a stronger brand, or prepare for future business challenges, this event offers the tools and knowledge you need.
The Bridges to Better Business event is open to all business owners, entrepreneurs, and individuals interested in starting their own businesses. Tickets are $30 and include speakers, breakfast, snacks, buffet lunch, and a copy of Jennifer Layman's book 'Forward Thinking For Your Business: It’s not who you know in business, it’s who knows you'.
To register, please visit: Bridges to Better Business Workshop
Location: Cornwall Golf & Country Club, 6740 Sutherland Ave, Cornwall, ON K6H 7J3
8:15 am - Doors Open (Continental Breakfast Served)
8:50 am - Welcome
9:00 am - Jennifer Layman: Think Like a Pro: Use a Pro Golf Strategy to Drive Marketing Results for Your Business
10:30 am - John Wright: Crafting Loyalty: Building a Brand Through Authentic Connections
11:40 am - Buffet Lunch
12:30 pm - Keynote speaker: Pierre Cléroux, BDC’s Chief Economist Preparing for the Future: Outlook for small business heading into 2025
1:45 pm - Wrap Up
About Cornwall Business Enterprise Centre
The Cornwall Business Enterprise Centre is a valuable resource for entrepreneurs and small business owners in Cornwall and the surrounding area. They provide support, guidance, and resources to help businesses start, grow, and succeed.
About Cornwall Chamber of Commerce
The Cornwall Chamber of Commerce is a dynamic organization dedicated to promoting and supporting the local business community in Cornwall. They provide networking opportunities, advocacy, and resources to help businesses thrive.